Who we are

Let's tell you who we are

We are a business that captures the real beauty of each individual person. That's why we challenge people to express themselves freely through fashion.

 

People and clothes are the main characters of our universe, and the MINIPRICE story unites them both in a unique experience.

 

In a world where the fashion industry dictates curtains and emphasizes existing beauty standards, our mission is to add new standards: more relaxed, more diverse and more dynamic.

 

Let each one inspire the courage to tell the true story of his or her own beauty.

At Miniprice we strongly believe that our passion for fashion must not have a negative impact on the environment. It is our responsibility to be part of the category of responsible consumers.
Fashion is the way we can express ourselves freely, but it is a good tool with which we can share our values too.

For Fashion is YOU. Fashion is ME. Fashion is MINIPRICE.